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It's easier if you think of the Non-FG portion of Special Teams as an Augment Booster.
An offense is going to have a much easier time when their return squads are consistantly raking out good yardage fielding kickoffs and punts than they would if said return game was constantly getting squashed deep in their own territory.
And a defense will have a better margin of error should the coverage units effectively limit the yardage gained on returns- even more so should those returns be downed well inside the 20.
In essence; no, it's not as 'Equal' as Offense or Defense, but you ignore it at your own peril.
I'd say it's close to 1/3. The thing holding it back is, realistically a good ST still needs a good O or D to emphasize its effectiveness.
A good O is ultimately one that scores points, and it does that independently. A good D is ultimately one that prevents points, and it too does that independently. Either one can win games more or less on their own, to an extent (of which the Superbowl isn't usually included). With ST, it can do great things for your team, but without the O or D capitalizing on the field position, its 1/3rd isn't realized.
So maybe the better way to look at it is 50% for O and D, with 16.5% of both O and D success being attibuted to ST, and namely the field position it can bring.
Great special teams can't overcome a terrible offense or terrible defense. Field position doesn't matter when you can't get a first down or can't stop the other team from driving 90 yards for a score every possession.
On the other hand, if you have a great offense or great defense with terrible special teams, bad field position makes it harder, but you can still score from 90 yards away and you can stop teams from scoring from 50 yards away.